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Learn from some of the best product managers in the world through conversations hosted by The Product Management Center at the University of Washington. In each episode, Jeff Shulman, Red Russak, and Soumeya Benghanem dive into the tools, frameworks, and thought processes that will help drive success in product management.
Episodes
Wednesday Jun 01, 2022
49: Understanding Leadership Principles and Taking the Working Backwards Approach
Wednesday Jun 01, 2022
Wednesday Jun 01, 2022
In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman and The Product Management Center advisory board member Red Russak and Soumeya Benghanem welcome Nate Westheimer (Amazon) to talk about leadership principles. Identifying structures that work best for you and your product goals is the best step to finding success. This includes the skills to handle escalations within the team and how to escalate fast to not lose momentum.
Support for How to Succeed in Product Management is brought to you by Apptentive, which enables product managers to measure shifts in customer emotion and gather actionable feedback across the mobile customer journey. To learn more, go to Apptentive.com/UW.
What to Listen For:
- 00:00 Intro
- 06:19 4 things you can learn from Amazon
- 10:05 Handling an escalation
- 17:33 The working backwards principles
- 21:47 The PR FAQs approach
- 31:02 You can’t be inflexible
- 38:51 Sometimes thinking ahead is extremely helpful
- 43:55 Read The Cold Start Problem
- 47:15 Concluding thoughts
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